A Keyword is your unique
identity that takes visitors directly to a specific
page on your Web site. This allows Web users to easily remember
your Keyword and navigate to your site. If you market your
products by a brand name, say 'agtplus', you could register
'agtplus' as your keyword. When visitors enter agtplus in
the address bar of Microsoft IE, your home page or your
products page (depending on what is configured) would open
up in their browser window.
Keywords provide a global addressing system
that allows people to navigate the Web using common names
in their own language and character sets. It is a name minus
the www, dashes, dots, extensions like com, net and others.
However, like a domain name, it is entered into the address
bar of the internet browser. Since, by its definition, a
Keyword registration is a unique identity, it is necessary
to choose your keyword as something which is as specific
to your business or product as possible. The length of a
keyword is normally restricted to 128 characters.
Keywords can be used in the Microsoft Internet Explorer
browser address bar, worldwide. Keywords also work
in other Keyword-enabled environments such as MSN Explorer
and NeoPlanet browsers, major search engines such as MSN
and Looksmart.
Keyword system is based on unicode. Which means, any character
set can be represented and therefore, a keyword can
be in any language. Keywords are country
specific and can be registered in 244 countries
worldwide. Keywords are of two types:
- Basic Keywords and
- Keywords Plus
Basic Keywords: are low traffic names.
They are useful for small businesses and individuals who
want to target their local markets with their online identities.
When typed into the Internet Explorer browser, Basic Keywords
redirect users to the appropriate site and have the added
support and credibility of easily accessible, related
information from MSN (and other search engines) delivered
via a Keyword
Window at the top of the page. Basic Keywords
provide a low-cost online branding solution.
Keywords Plus: are high traffic names,
perfect for companies who want to protect their brands
through a verification review process and receive value
added global domain management services. At the time of
navigation, Keywords Plus names are free of any Keyword
Window, allowing registrants to provide their customers
with direct access to the full experience of their Web
site. Keyword review and approval is required to complete
all Keyword Plus sales.
Keyword Window is a product feature of Basic
Keywords. When a user types a Basic Keyword into the IE
browser or when a user clicks on a link to a Basic Keyword
in MSN or other Keyword-enabled environments, a Window
pops up above the designated Web content at the top of
the web page. It is basically an HTML Frame that is called
from within the Microsoft Internet Explorer browser.
To find out more or for information regarding keyword
review and registration rates, contact
us.
Register
domain for only USD
8.99 with enablingbiz.com.
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