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Our Search Engine
Optimisation (SEO) Services can help grow your
business, once you have an online presence by, giving
your website better exposure, to help it attain
the basic objective of being found by your target segment.
For your customers to find you on the net, you need to be
present on Search Engine Results Pages
(preferably in the top 20 results) for a search
on your keywords or keyword phrases. Two, you need
to be listed in your industry specific online trade boards
and portals (which have the potential of sending targetted
traffic). Three, you need to have a lot of high
quality, high ranked websites with relevant content, linking
to your site pages.
Research suggests that over 75% traffic to a website
comes from search engine results pages(SERPs).
We can optimise your website for search engines
and manually
submit to search engines on a periodic basis.
By optimising a website, we try to present
the site and its content to search engines
in a form that they understand better and so are able to
index and rank higher. Submission of site to search
engines is the process of making search
engines aware of your online existence so that
they can visit and index your site.
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Why Us?
The search engines change their algorithms
often, there are thousands of sites being submitted everyday
apart from several thousands that have been online for years
now, and the online competition is getting fiercer by the
day.
- We update ourselves continually on the changing search
engine algorithms and keep a close watch on
your search engine rankings.
- We create content that is an optimal mix of what
search engines look for and what your
customers look for.
- We create a site design and navigation system keeping
search engines in mind. Some of the
things that are a must avoid when designing
a site for search engines are:
- Frames
- Splash pages
- Images based pages with very little content (read
text)
- Flash
- Any techniques that are considered 'Spamming' by
search engines
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| The Basics...
Some search engines use 'robots' to index
and rank pages while others use 'humans' for the job. It
may take several months to get listed in some of the Directories
that use 'human' technology. It is much harder too to make
it to a Directory like ODP but the benefits of a listing
are well worth the effort and, believed by many, outweigh
several other search engine listings. Once the site has
been optimised and submitted to search engines, getting
a good rank is a matter of time. It may take anywhere between
3 to 6 months for the results to show up.
Submission to some search engines is free
while others require you to pay. While on Overture you bid
for keywords, Looksmart uses pay per click model, Altavista
simply requires you to pay for the Search Engine
to index your website pages. Inktomi, a search
engine that powers some of the largest search services on
the web, including MSN, Looksmart, AOL and various others,
also relies on 'Paid Inclusion'. Some of the pay-based search
engines and directories charge only for 'commercial
sites' and offer free indexing for personal or non-commercial
sites.
Check out the popular search
engines. |
Ranks of some of our clients:
| Site |
Keyword |
Google
search result |
| www.jinhwa.com.tw |
embossing rolls |
Page 1, 1st Listing |
| www.alokenterprises.com |
embossing rollers |
Page 1, 1st Listing |
| www.polynovaindia.com |
artificial leather cloth |
Page 1, 1st Listing |
| www.avsinternational.com |
indian bed covers |
Page 1, 2ndListing |
| www.reliantfilms.com |
medical packaging films |
Page 1, 3rd Listing |
| www.dhanjalengineers.com |
filters for maruti |
Page 1, 1st Listing |
| www.vacuumequipco.com |
vacuum metallizing plants |
Page 1, 1st Listing |
| www.agt-india.com |
bendix drives |
Page 1, 2nd Listing |
| www.seagullsanitarywares.com |
flushing cisterns |
Page 1, 1st Listing |
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