Professionally managed blogs develop relationships
Blog posting is an effective social marketing strategy as it provides a platform to connect with a larger demographic on the world wide web. It helps build personalized relationships with customers, providing them a platform to voice their opinions, perceptions and even grievances.
Being a two way communication channel, it provides you with an enviable platform to get customer feedback, know what they think about you and your products.
You write a post, they comment and you respond to their comments, thus building a conversation.
They also help your site rank higher in search engines
Search engines love fresh content. Regularly updated blogs mean fresh content. Content written with seo blog copywriting in mind will increase the relevance of that page in searches for the targeted keyphrases.
QED - Writing keyword rich blog posts (seo blog copywriting) helps your blog pages rank higher in search engines.
Original, useful blog content brings in quality backlinks
If the blog posts have content that is original, well-written and provides value to the reader, then people will link to your blog pages from their own websites and blogs. Such high quality, one-way, organic backlinks to your site pages tell search engines that you are an authority on the topic.
It also increases your credibility in the eyes of those who reach your website through one of these external links.
QED - User-centric, original content on blog pages creates the right equity.
In-house blog copywriting & blog management
Launching a blog is the first step. Most business owners start with aplomb but soon the frequency of blog posts and even their own visits to the blog peter out. Thats because writing relevant posts, at regular intervals and responding to each and every comment in a meaningful way, analysing the performance of your blog on social media metrics as well as search engine rankings inolves a significant investment of time.
You need professional help to get it right.
Professional Blog Management and Blog Copywriting Services
A professional blog copywriter works behind you writing quality content for your blog, collecting feedback, responding to comments, connecting with your web audience and establishing a positive image for your company.
We design. We research. We write. We track. We analyze.
Our professional blog management services start with creating a custom design for your blog. Our professional copywriters then research your business, your competition, latest developments in your industry and create keyword rich, user-centric content.
Hire our professional blog copywriting and blog management services and see your blog strategy finally take shape and deliver.
*Quote by: David Ogilvy